Read this review and our other reviews about Ontraport , Salesforce and other CRM’s in our website and make the best choice. We have covered all the information needed for you in this detailed infusionsoft review.
Now let’s learn a little bit about how infusionsoft started before a detailed review.
About Infusionsoft :
Infusionsoft was founded in 2001 by just three founders. The company generated revenue of about $80 million in 2014. So you can definitely trust this company with your money as they have established themselves in the market in a short span of time and they have been growing rapidly ever since.
It is one of the most popular marketing automation platforms now. It’s user base has more than 20,000 customers. It is also one of the most affordable CRM platforms.
They also host conferences annually known as InfusionCon renamed as ICON for small businesses so that you can connect with marketers who use infusionsoft.
Why Use A CRM ?
CRM provides all the functions for Customer Marketing and Management such as like email marketing , landing pages , conversion tracking and contacts management for online business in one place. If you are not using a CRM you have to get email marketing separately from aweber, landing page software and integrate them separately in your site which takes more work to make them work together and automate the process.
Infusionsoft Features :
Below are the main features of infusionsoft.
- Marketing Automation
- Sales Automation
- E-commerce Built In
- Online sales
Campaign builder is one of the parts in marketing automation.The marketing automation tools I’ve seen and used, this is the best-designed campaign builder by a long shot.
Infusionsoft’s sales management software grows your online sales and saves your valuable time. Their sales management tools automate sales tasks, easily build campaigns & also create landing pages. By Setting up a sales pipeline you can create and manage opportunities. This will help you build a lasting relationships with prospects and customers.
Infusionsoft pricing :
Infusionsoft plans starts at 199$ per month to up to 599$ per month, depending on the number of contacts and features you wanted. You can take a look at the below screenshot on the pricing differences and the features offered with different plans.
Infusionsoft’s storefront customers can checkout through the Infusionsoft shopping cart. Every customer purchase is stored in the CRM itself, so you can create promotions you know your customers will love.
Infusionsoft Payments has became one of the best payment processor choice for many online businesses due to its simplicity to setup. New users can sign up for Infusionsoft payments easily than any other payment processing. This payment system will eliminate your stress on setting up your business website to accept credit cards online. With this features infusionsoft makes it very easy to accept the credit cards online.
Zapier gives you the power to integrate Infusionsoft with hundreds of other apps to automate your work.
Why is infusionsoft so expensive
Infusionsoft is expensive mainly because of the features it provides.It also has functions like an email marketing software like aweber built into it to send emails which by itself cost more than 19$ per month for just 500 subscribers ( Visit Aweber ).
Infusionsoft Disadvantages :
Some think that costs are too high. The real disadvantage to me is that it’s not easy to use. It will take a lot of time learning on how to use the tool but when you do it will be helpful.
Check out our full list of Alternatives for infusionsoft here.
Infusionsoft alternatives :
Also check out our Infusionsoft Vs Ontraport comparison for a detailed comparison of the two.